[1]崔阅馨,张春明*.快时尚店铺的形态设计[J].服装学报,2016,1(02):245-248.
　CUI Yuexin,ZHANG Chunming*.Study on Form Design of Fast Fashion Store[J].Journal of Clothing Research,2016,1(02):245-248.
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快时尚店铺的形态设计()
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《服装学报》[ISSN:2096-1928/CN:32-1864/TS]

卷:
第1卷
期数:
2016年02期
页码:
245-248
栏目:
服装品牌营销
出版日期:
2016-07-27

文章信息/Info

Title:
Study on Form Design of Fast Fashion Store
作者:
崔阅馨1; 2;  张春明*1
1.青岛大学 纺织服装学院,山东 青岛 266071; 2.东华大学 服装·艺术设计学院,上海 200051
Author(s):
CUI Yuexin1; 2;  ZHANG Chunming*1
1.College of Textile and Clothing, Qingdao University, Qingdao 266071, China; 2. School of Fashion and Art Design, Donghua University, Shanghai 200051, China
分类号:
TS 941.8
文献标志码:
A
摘要:
通过对国内市场上的快时尚品牌的实地调研和应用数据统计,研究快时尚店铺的陈列设计模式,分析了快时尚店铺陈列的色彩、灯光、橱窗、道具、音乐、空间布局等元素的具体应用方式,说明各元素在快时尚店铺的陈列设计中占据的重要地位,并总结分析其陈列的成功之处,从而为中国服装行业的创新提供一些新思路,以期对国内快时尚服装品牌陈列的发展有所借鉴和帮助。
Abstract:
Through the actual investigation and data analysis of the fast fashion brands in China, this paper researches the display mode of the fast fashion stores, analyzes the specific application of color, light, display window, prop, music and spatial layout of fast fashion store display. We explained the important role these elements are playing in fast fashion store display. Finally, we summarized the successful points of the fast fashion store display, so as to provide new way of thinking for the innovation in China’s apparel industry. It is hopeful that our work can be helpful for the development of fast fashion store display in China.

参考文献/References:

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QI Hadan.Analysis on the color’s function in display design[J].Fashion Color,2008(1):25-27.(in Chinese)
[2] 刘瑞斌.服装专卖店灯光布局及光效的探索[D].石家庄:河北科技大学,2011.
[3] 侯佳彤,赖常华,罗莹.“色尽其用”——论色彩设计在服装橱窗陈列中的应用[J].艺术与设计(理论版),2008(12):36-38.
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[6] 赵萌.音乐元素与服装陈列艺术的再现[J].北方音乐,2014(4):152-153.
ZHAO Meng.The images of music elements and clothing display art[J].Northern Music,2014(4):152-153.(in Chinese)(责任编辑:邢宝妹)

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更新日期/Last Update: 2016-04-30