[1]魏文达,刘成霞*.扭曲视错服装图像的关注度与感性评价[J].服装学报,2021,6(06):555-561.
　WEI Wenda,LIU Chengxia*.Attention and Kansei Evaluation of Distorted Visual Illusion Clothing Images[J].Journal of Clothing Research,2021,6(06):555-561.
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扭曲视错服装图像的关注度与感性评价()
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《服装学报》[ISSN:2096-1928/CN:32-1864/TS]

卷:
第6卷
期数:
2021年06期
页码:
555-561
栏目:
服装设计与营销
出版日期:
2021-12-31

文章信息/Info

Title:
Attention and Kansei Evaluation of Distorted Visual Illusion Clothing Images
作者:
魏文达1;  刘成霞*1; 2; 3
1.浙江理工大学 服装学院,浙江 杭州 310018; 2.浙江理工大学 服装数字化技术浙江省工程实验室,浙江 杭州 310018; 3.浙江理工大学 丝绸文化传承与产品设计数字化技术文化和旅游部重点实验室,浙江 杭州 310018
Author(s):
WEI Wenda1;  LIU Chengxia*1; 2; 3
1.School of Fashion Design and Engineering,Zhejiang Sci-Tech University,Hangzhou 310018,China; 2. Zhejiang Provincial Engineering Laboratory of Clothing Digital Technology,Zhejiang Sci-Tech University,Hangzhou 310018,China; 3.Key Laboratory of Silk Culture Heritage and Products Design Digital Technology,Ministry of Culture and Tourism,Zhejiang Sci-Tech University,Hangzhou 310018,China
分类号:
TS 101.9
文献标志码:
A
摘要:
为探究影响扭曲视错服装图像关注度的因素,将眼动实验与感性工学运用于扭曲视错服装的研究。确定视错图案原形,通过改变图案线条比例、旋转扭曲角度,得到108幅不同变化规律的扭曲视错图案; 运用CLO 3D虚拟试衣技术将得到的视错图案作为服装表面纹理,并获取视错服装图像; 将所得图像按扭曲角度与线条宽度比组合成两组眼动实验样本,获取各实验样本的眼动数据; 挑选线条比例1:1、扭曲角度360°的两组视错图像制作感性评价量表,并获取主观评价数据。综合分析眼动数据与感性评价得出:视错图案线条越密集、旋转越剧烈,越能吸引消费者注意; 扭曲角度越大,感性因子G值越小,消费者越有强烈的扭动、目眩等感受。
Abstract:
In order to explore the factors that affect the attention of distorted visual illusion clothing images, eye tracker data and Kansei engineering were applied to the research of distorted visual illusion clothing. The prototype of the visual illusion pattern was determined. 108 distorted illusion patterns with different changing laws were obtained by changing the ratio of pattern lines and the angle of rotation and distortion. The visual illusion clothing images were obtained by filling the visual illusion patterns into the surface texture of the clothing through CLO 3D virtual fitting technology. The as-prepared images were combined into two sets of eye tracker experiment samples according to the twist angle and the ratio of line width to obtain eye tracker data of each experimental sample. Two groups of illusion images with a line ratio of 1:1 and a distortion angle of 360° were selected to make a Kansei evaluation scale, and their subjective evaluation data were obtained. The results of comprehensiv

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更新日期/Last Update: 2022-01-04